Duplicate Title Tags

Search engines use the title of a page to help decide what the page is about, so an easy way to improve your SEO is to make sure all of your important pages have unique and descriptive titles.

• Unique, descriptive titles on each of your important pages will increase the likelihood that search engines will show your pages in search results.

• Additionally, search engines often display a page’s title in search results. If your titles are clear and descriptive, people will be better able to understand what your site is about and will be more likely to click on your links instead of the other links shown.

• <title>This is the page title</title>

Recommendations

Make sure that the important pages on your site each have a unique title that reflects the content of that page.

• When a search engine displays multiple results for your website in response to a user’s search query, unique and descriptive titles will enable the user to quickly identify the best result.